Celebrating ALKA12™ FIFTH ANNIVERSARY - Antoine Thomas, CEO

CELEBRATING OUR 5TH ANNIVERSARY

The inspiration behind ALKA12™ was founded in 2017 on a TrailRun race and with one mission: to revolutionize the world of sports nutrition by developing unique and innovative formulas as the purest and highest concentrate magnesium lotions on earth. Giving access to the most natural, purest, effective , affordable and highest quality of innovative products to everyone.

Truthfully, ALKA12™ was created and built under two tragic events and developed from my living room. From a trail running accident in Hong Kong through the beginning of COVID-19 in New York City, I have searched for opportunities to build and innovate. It always happened at the right time, at the right moment.

At the beginning, I was working in fashion so ALKA12™ was a side business and a very intense one. And this all has been made possible because I have been lucky enough to meet incredible people along the road that helped me, and challenged me. From design, branding, to product development and production, I was surrounded by friends, mentors, runners and athletes, who believed in it. I was jumping into a brand new industry with a zero experience, but I believed in it. And I knew personally how ALKA12™ had helped me to avoid a surgery, along with so many other athletes in their recovery. It was the beginning of an amazing journey.

Since 2020, I became a full time entrepreneur and ALKA12™ is proudly made in France. I take this opportunity to thanks everyone, and particularly to all our fans, friends, athletes and race organizers from our Trail Running and Ironman community.

When ALKA12™ was founded in 2017, a few backed us to keep pace with the giants. Today we're we are still humble team but one of the sport’s fastest-growing brand and we have defied the doubters to take on the world of sports nutrition by storm. We're just getting started and kicking-off in USA. Running, biking and chasing for our dreams to come true. Because we believe.

Thank you and Happy Running

Antoine Thomas,

CEO & Founder